Make the traffic chain understandable
Name the source or inventory type, the buyer responsible for it and any intermediaries involved. Show the proposed creative, landing journey, audience countries and language. If several exchanges, apps or publisher groups are involved, explain which level of reporting can actually be shared.
Separate traffic you already operate from inventory that is only planned. Provide dated aggregate results for relevant previous work where disclosure is permitted. Do not present another campaign’s performance as a guarantee for this setup or assume that a source described in a guide is approved.
Budget the pilot under the actual model
The cooperation discussed through this website uses RevShare. Your acquisition costs remain part of your own commercial planning; the proposal should not assume a guaranteed payment for clicks or registrations. Discuss the revenue calculation and the practical observation period before using a forecast to commit spend.
- Initial campaign and spend boundaries.
- Owner of creative and audience changes.
- Issued links and supported campaign identifiers.
- Available reporting and discrepancy evidence.
- Conditions for reviewing, pausing or expanding the test.
Review source quality and operating changes together
An illustrative plan could isolate one inventory group and one creative version, then record the available activity alongside every configuration change. If the team changes placements, bidding and destination simultaneously, make that explicit; the resulting data cannot identify the effect of each change on its own.
Send @manager_1xBetpartners the source brief, the intended test and the decision you need. Keep user-level private data out of the initial exchange. Review both the commercial outcome and the measurement limitations before scaling. A practical buying partnership needs a repeatable evidence trail, not only a headline forecast of conversions.